Visual Learning

How to Create Brand Consistency Between All Forms of Marketing

Establishing clear lines of communication between your business and your customers: it’s a vital component in ensuring your business is perceived correctly. When you buy an iPad, you know what you’re getting. You know what the Apple brand stands for: premium, easy to use computer products. When you buy McDonald’s, you know what you’re getting:…

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Top 10 Halloween Costumes and How Online Helped Inspire Purchases (INFOGRAPHIC)

Halloween has become a fun time for both kids and adults. Costume parties are all the rage these days, as evidence by the fact that a record 170 million people will be celebrating Halloween this year. According to NRF, they are also going to drop $80 for everything from costumes to decorations to candy. That…

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The Shift to Search Marketing (INFOGRAPHIC)

Search engines continue to see increases in usage, which makes the demand for marketing through Google, Bing, and Yahoo more important than ever. This inforgraphic from TheNextSEM highlights some of the value points in SEO and where the industry is heading. In particular, I found it interesting that of all forms of marketing, SEO is…

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SEO for E-Commerce (INFOGRAPHIC)

SEO is SEO, but there are certainly things you have to do a little differently when it comes to e-commerce websites. In general, there is just more to be done. All the same principles still apply (titles, headings, alt tags, optimized content, etc), however this also means for e-commerce that all of those things need…

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State of Digital Marketing in 2012 (INFOGRAPHIC)

Earlier this year we posted an infographic by webmarketing123 about the 2011 state of digital marketing. You can take a look at that infographic here. The webmarketing123 team is at it again with another infographic that outlines the state of digital marketing here in 2012. You can see the infographic below. Some of the interesting…

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Digital Marketing is Killing Traditional Marketing (INFOGRAPHIC)

Here at SEORCHERS, we spend a lot of time reading the latest trends and industry news. This is critical if we want to continue to be at the forefront of an ever-changing industry. For our sales team – it is also important that they have all of the statistics in the industry in the back…

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How to Rebound From Google Penguin’s Update (INFOGRAPHIC)

It has been a few months since Google Penguin rolled out, but it’s ramifications have been far reaching in the SEO industry. SEO companies are struggling to keep up with the continuous improvements made by Google to remove old SEO techniques that were created to manipulate the search engine rankings. “Bad links” and over optimized…

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The History of Content Marketing (INFOGRAPHIC)

Content marketing is all the rage these days, and for good reason. Search engines LOVE having fresh, unique content that they can display to their users. With the latest Google updates putting even more emphasis on having high quality content in their search results, it is even more important to account for this strategy in…

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How Does Google Adwords Work? (INFOGRAPHIC)

Unlike many in the SEO industry, we are actually advocates of pay per click when it is done correctly. If you aren’t careful, you can waste a lot of money with a pay per click campaign and you should always consider utilizing a Pay Per Click Management company to help you maximize your campaign’s budget….

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Infographic Answers Common SEO Questions

Being that we are an SEO Company, and we do several SEO seminars here in the valley, we are asked a wide range of SEO questions. Some of these are more complex than others, but today’s infographic should be able to answer several of your SEO questions while also diving into how SEO is structured…

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