Content Marketing

Website Appearance Improves Online Conversion Rates

How important is your websites appearance to improving your online conversion rates? VERY! It is often said in life that 1st impressions are everything. Whether we judge a person based on their appearance or by what they drive (come on you know you do it) OR we judge a business based on their store or…

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Twitter Marketing Strategies You Can Implement Today

Twitter is quickly becoming a major source for news and information. With over 350 million users, Twitter is a fast-growing social community. Many companies try to use Twitter for marketing, but few succeed. The strange lingo of Twitter (hashtags, retweets, etc.) can be baffling, and understanding how to successfully integrate Twitter into a larger advertising…

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Developing a Social Media Strategy

Like with anything in business, a well-developed and executed strategy is the key to consistency, results and success. Social media is no different. Social media requires strategic development, planning, organization, execution and management. In addition, in order for a social media strategy to be effective, everyone in a business must be on board, work together…

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How to Create Brand Consistency Between All Forms of Marketing

Establishing clear lines of communication between your business and your customers: it’s a vital component in ensuring your business is perceived correctly. When you buy an iPad, you know what you’re getting. You know what the Apple brand stands for: premium, easy to use computer products. When you buy McDonald’s, you know what you’re getting:…

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25 Ways to Generate Blog Topics

Keeping your blog fresh, relevant, and engaging can be quite a challenge. You want to make sure you are maximizing its audience-drawing potential to generate the most leads possible, but how can you keep creating new and interesting content with every post? It’ll be no problem once you’ve let these twenty-five ideas take over to…

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10 Standout Headlines to Give You Ideas for Creating Content

Sometimes the hardest part of anything is just actually doing it. This can be especially difficult when it comes to creating quality content. You don’t want to just rehash what someone else has said, you want to be able to showcase your expertise and experience by crafting content that provides value. This is something we…

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The Evolving Sales and Marketing Funnel

The Internet has marched marketing into a brave new world, one in which many businesses, new and old, established and cutting edge, have a hard time navigating a suddenly, extremely complex system. The traditional sales and marketing funnel was, well, a funnel—a one way, fairly straightforward method of obtaining leads, turning those leads into sales,…

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How to Generate Leads and Sales Online – Thursday 1-17-2013 (Seminar)

Learn how to use online marketing to generate leads and sales online. Seminar takes place this Thursday from 11am to 1pm and is sponsored by NetworkingPhoenix.com. Sign up here: http://seorchers.eventbrite.com/ 9 out of 10 people go to a search engine when looking for products and services. 99% don’t go past the top pages. Don’t you…

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(SEMINAR) Generate More Leads Online – Thursday 11-15-2012

Learn how to use online marketing to generate leads and sales online. Seminar takes place this Thursday from 11am to 1pm and is sponsored by NetworkingPhoenix.com. Sign up here: http://seorchers.eventbrite.com/ 9 out of 10 people go to a search engine when looking for products and services. 99% don’t go past the top pages. Don’t you…

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Digital Marketing is Killing Traditional Marketing (INFOGRAPHIC)

Here at SEORCHERS, we spend a lot of time reading the latest trends and industry news. This is critical if we want to continue to be at the forefront of an ever-changing industry. For our sales team – it is also important that they have all of the statistics in the industry in the back…

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